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He loved the sign industry and everything about it. As a young man right out of college he worked for his family’s sign business in Philadelphia. Later on he successfully worked in sales for Federal Sign. An accomplished arist, he would not only sell but also design the sign for the customer. He learned how to draw architectural renderings and branched out selling his artistic services to developers thoughtout the region. He understood the joys and fustrations of the industry -- from sales, design, the approval process to manufacturing and installation -- he knew it all!

In the early 1970’s he was asked to take on the role of Executive Director of the Delaware Valley Sign Association and the New York State Sign Association. He was also actively involved as a volunteer leader in the Eastern States Sign Council. In 1981 his business name was changed from Andrew Bertucci Associates to Bertucci Maren Associates when he and Nancy Maren formed a partnership that would not only serve sign industry clients but also many other advertising clients thoughtout the nation. The partnership continued for 37 years until his untimely death.

In 1995 the Eastern States Sign Council was transformed into the United States Sign Council and the firm of Bertucci Maren Associates took on the full time management of the USSC. It was his leadership that brought the Council to its current recongnition in the industry. He was instrumental in establishing the United States Sign Council Foundation and for the last dozen years has lead this organization into establishing a body of scientific research for the sign industry. He co-authored a book with Daniel Mandelker of the American Planners Association entitled “Street Graphics and the Law”; co-authored with Richard Crawford the USSC Model Sign Code; and has written numerous articles and newsletters.